MBAD
MBA IN A DAY!

The purpose of this course is to help CPAs develop a complete business finance and management background. With this knowledge and these skills, CPAs in industry and public accounting can better manage all aspects of their own businesses while helping their clients make more informed business and financial decisions.

Major Topics:

• Fundamentals of organization behavior -- The basics of defining a problem, analyzing it, and planning action suited for resolving it; theories of motivation and job design; the six defining elements of organizational architecture
• Decision making with statistics -- Gathering statistical information, interpretation, and methods of forecasting
• Finance -- Risk and return; portfolio management theories; asset allocation; capital asset pricing models; financial management; all the mathematics of tax leverage and tax planning; cash flow analysis
• Marketing principles and concepts -- Including consumer analysis, market segmentation, distribution channels, advertising and promotion, and economic break-even analysis; competitive strategies in changing markets
• Capital budgeting and marginal investment analysis -- Tax-adjusted time-value analysis, IRRs, NPV, and other methods to allocate scarce resources among business investment opportunities
• Production management -- Capacity, scheduling, and inventory control issues
• Learning to be your own economist -- Macroeconomic and microeconomic concepts, the impact of business cycles and the current business environment on business plans and profitability, and how to interpret the vast amount of data available to make business decisions

Learning Objectices:

• Discuss the basic components of the marketing process and present a framework for marketing analysis
• List and explain several organizational behavior theoretical models and how one might use them to diagnose and to solve organizational problems
• Apply quantitative or number-crunching analyses including: (i) decision theory; (ii) time-value formulas; (iii) cash-flow analysis; (iv) capital budgeting; (v) probability theory; and (vi) regression analysis and forecasting
• Explain the basic mathematical relationships in portfolios and the asset-allocation concepts both in general and for various investment classes in the context of efficiency, life cycle, investment horizons, and risk constraints
• Outline and explain the problem-solving framework for operations including the five major issues, the six Ms of production, and the three principle methods of production
• Describe the critical features of the business cycle and the use of composite economic indicators to help predict changes in the business cycle and to guide business decisions
• Describe, compare and contrast the various assumptions and planning implications associated with various strategic planning theories and concepts.

Designed For: CPAs in industry and public accounting who want to expand their knowledge of business management and finance and the principles of strategic business planning.
Level of Knowledge: Intermediate
Prerequisite: Experience in financial management
Advanced Preparation: None
CFP: No
Yellow Book: No
New: No
Credits: 8
Field of Study: Finance (4), Marketing (3), Economics (1)